Are you making serious errors on your LinkedIn without even knowing it? Here are common mistakes and what you can do
to fix them.
This headline is too vague. It should feature job titles.
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Here are the top 15 LinkedIn mistakes and what you can do about them:
MISTAKE 1: Using a
vague profile headline plus ineffective job titles in your Experience section. Such mistakes can ruin your
chances of recruiters finding you for the jobs that you want. TheFix
MISTAKE 2: Stating that you are a volunteer in your current “job”. The Fix: Don’t tell people
you will work for free … they’ll take you up on the offer! Put your volunteer
efforts in the Volunteer Experience & Causes section instead of in your
Experience section.
MISTAKE 3: Not
listing a current position when you are job seeking – Big mistake! The Fix: Cover
the gap from your last job until now with a "current" position where you explain the job
duties that you can do (Example: "- Able
to leap tall building in a single bound.") Fill the job title box with the job
titles that you want. Make the company name something like “Available”.
MISTAKE 4: Adding just your job titles and not your job
duties. The Fix: Copy / paste the job duties from your resume into your
LinkedIn work experience section. Listing your duties helps you show up higher in LinkedIn search results and provides proof to recruiters that you have relevant experience.
You will get about 6x more profile visitors and 7x more invitations
to connect if you include your photo.
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MISTAKE 5: Not featuring
your photo on your profile. TheFix
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Include a summary section on your profile. Also bulk up your Experience section with job duties. |
MISTAKE 6: Not
including a summary. The Fix: Use the 2,000 characters available in the
Summary section to welcome people to your profile and to explain why you are uniquely
qualified for whatever it is you do. Include a list of specialties.
MISTAKE 7: Having a too-tiny
network. Do you have less than 100 connections? You look like you have few friends
and/or are bad at LinkedIn. The Fix: Let LinkedIn search your email list and
invite friends to connect. Do so by clicking Network and then Add Connections.
Also invite former coworkers and networking acquaintances. Get even gutsier and
invite beneficial strangers to connect. Here’show.
MISTAKE 8: Not
linking your companies to their LinkedIn company page in your Experience
section so that their logos will show.
The Fix: Go to Edit Profile and then scroll to one of your past positions.
Click “Change Company”. Start typing the name of the company until the system
recognizes the company name. Select the company from the list. Not all
companies are listed on LinkedIn and not all listed companies have a logo, but
many do. Featuring the logo looks impressive on your profile, plus people can click the logo to visit the organization's LinkedIn company page.
Leave your months on “Choose” if leaving off your months
makes it look like your worked for an employer longer.
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MISTAKE 9: Not
optimizing your dates of employment. The Fix: Remove the months from your
employment dates when doing so will fill in gaps. For example, if
you left a job in January 2013, leave the month box on “Choose”, instead of
selecting a month and it will look like you were at the company for the whole
year.
MISTAKE 10: Not
removing your college dates. Listing your college years can be an instant age
giveaway! The Fix: Leave the "Dates
Attended" boxes on the hyphens instead of choosing a year.
MISTAKE 11: Not
getting written recommendations. The Fix: Recommend others and then ask them to respond in kind. Request recommendations from past coworkers, vendors, partners,
or classmates by going to your Edit Profile page and then scrolling to the
Recommendations section. Click on the pencil icon. On the right margin, click “Ask
to be recommended” and then follow the prompts to ask select people to
recommend you. Email them your resume to make it easy for them to write about
you.
MISTAKE 12: Not
accepting skills endorsements. The Fix: List up to 50 skills on your
profile and then visit connections’ profiles and endorse their skills by
scrolling to the Skills and Endorsements section and clicking the gray + (plus sign) next
to each skill. Many people will return the favor, particularly if you ask them to and if you explain precisely how to find and endorse your skills on your profile.
MISTAKE 13: Not using
bullets to break up long blocks of copy in your profile. TheFix
MISTAKE 15: Not
benefiting from free add-on sections. The Fix: Find sections to add like
Honors & Awards, Volunteer Experience & Causes, and Projects. You can
find them on the right margin of your Edit Profile page.
Fixing these common mistakes on LinkedIn can improve your
job prospects. So get busy and improve your LinkedIn presence! Doing so can
help you … Get a Job!
What other mistakes
do people make on LinkedIn? Share your thoughts. Also share this article with people who it could help. Thanks, Kathy
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Look to WiserU
WiserU provides LinkedIn training and services and career training and services for individuals and organizations that can transform your future or grow your business. Visit WiserU.com to learn more.
Look to WiserU
WiserU provides LinkedIn training and services and career training and services for individuals and organizations that can transform your future or grow your business. Visit WiserU.com to learn more.
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- The unemployed and miserably employed hire WiserU for career training, coaching, interview preparation, and LinkedIn profile and resume creation services. Learn more at wiseru.com/services/
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